Tuesday, 14 February 2012

NYFW - FW2012: Bibhu Mohapatra - Zoya Nail Polish Custom Color

Zoya Nail Polish
Mercedes Benz Fashion Week
New York Fashion Week
Fall / Winter 2012 Collections

Designer: Bibhu Mohapatra
Venue: Lincoln Center - Studio
Date: Monday, February 13, 2012
Time: 5:00 PM

Lead Manicurist: Sunshine Outing
Zoya Color: Bibhu Mohapatra / Zoya trio of custom color. 

The Color Experts at Zoya (led by Rebecca Isa) and Fashion Designer Bibhu Mohapatra started working together before the fabric had been cut to create three new custom shades in (pewter), (champagne beige) and (red) to coordinate with Bibhu's vision for Fall/Winter 2012. 

For the show, The models all wore Rekha (the red) on their left hands and either Parveen (the nude) or Zeenat (the pewter) on their right hands. Zoya Rekha was also featured on the toes. 

Bibhu wanted the models to wear red on one hand, as a homage to his mother. When Bibhu was growing up, he remembered his late mother always wearing the most beautiful color of red nail polish on her nails. Because it was customary to eat with your right hand in India, she only wore the red on her left hand. Bibhu recreated the single hand red nail look, using his newly created red Zoya Rehka, on his models for the runway show and alternated between the champagne nude Zoya Parveen and pewter Zoya Zeenat on the models right hands. 

Purchase the Zoya / Bibhu Mohapatra Limited Edition (LE) Custom Nail Polish Colors Fall 2012 picks (Rekha, Parveen and Zeenat ) at ZOYA.COM while supplies last.

Video by Zoya Nail Polish on YouTube

BIBHU MOHAPATRA: Runway Photos Fall 2012

Follow Bibhu Mohapatra and Zoya Nail Polish on Twitter
Hashtags: #nyfw, #NYFWnails

Zoya is the new color of Fashion!

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