Knockout Nail Looks - See Zoya Elisa in Harper's Bazaar Magazine!

Give your nude nail look a trendy twist 
for Fall...

In the Fall/Winter 2012 issue of Harper's Bazaar Magazine, beauty editors feature knockout nail looks that are expected to turn heads in the upcoming season. See Zoya Nail Polish in Elisa featured in one of the stand-out looks...

"What makes nude nails striking? A playful streak of crimson brushed on the edges for a sophisticated look."

Bazaar Beauty Editors recommend Zoya Elisa for the crimson red french tip. Zoya Elisa was inspired by Elisa Ferri, star manicurist for this year's Marc Jacobs S/S 2013 runway show.

Zoya Nail Polish is free of harmful chemicals like toluene, camphor, formaldehyde, resins and dibutyl phthalate (DBP). 

ZOYA IS THE NEW COLOR OF FASHION!

www.zoya.com

NYFW 2012 Designer & Gloss Collection Coverage from Clumps of Mascara

Another look at the NYFW 2012 Designer Collection and NYFW 2012 Gloss Collection for Fall Nail Polish lovers from beauty blogger Clumps of Mascara... 



"Monica is a dark mulberry purple cream is definitely my favorite of the bunch. Of course I don’t NEED any more purple creams but man…Monica is so pretty!"



See the complete review and individual swatches of the Designer Collection from Clumps of Mascara here.

"Paloma is a sheer berry red jelly gloss and this is my absolute favorite of the bunch. Formula-wise, she is just like her sisters but I really appreciate the berry shade. It looks far more friendly on my nails than the other shades. AND – my nail lines weren’t as visible with this shade as they were with the others."


See the complete review and individual swatches of the NYFW 2012 Gloss Collection from Clumps of Mascara here. 




ZOYA IS THE NEW COLOR OF FASHION!
www.zoya.com

Zoya Nail Polish at Mercedes Benz Fashion Week and New York Fashion Week: FW12

Mercedes Benz Fashion Week and New York Fashion Week
Fall/Winter 2012

Art of Beauty: 

Zoya Nail Polish and Treatments, Qtica Sponsored Shows and Presentations

Click on the designers name for details on each show.

Thursday, 2/9

DESIGNER: Candela

ZOYA COLOR: Pandora
MANICURIST LEAD: Sunshine Outing

DESIGNER: Cynthia Rowley
ZOYA COLOR: Dea, Cynthia, Christina
MANICURIST LEAD: Elisa Ferri

Friday, 2/10

DESIGNER: Peter Som
ZOYA COLOR: Custom Color designed with Peter Som and named for his muses.
(Audrey – pale pink on fingers, Evvie – slate green on toes, Katherine – plum nail gloss: not on models)
Exclusive Media samples were made available backstage.
MANICURIST LEAD: Sunshine Outing
ZOYA CUSTOM COLOR EXPERT: Rebecca Isa

DESIGNER: Yigal Azrouel
ZOYA COLOR: Sam
MANICURIST LEAD: Cinnamon Bowser

Saturday, 2/11

DESIGNER: Rachel Zoe
ZOYA COLOR: Avery topped by Amminah
MANICURIST LEAD: Sunshine Outing

DESIGNER: Erin by Erin Fetherston
ZOYA COLOR: Erin
MANICURIST LEAD: Sheril Bailey

Monday, 2/13

DESIGNER: Zang Toi
ZOYA COLOR: Custom Color
(Carmen, Snow White – custom blended with Farah to make an ivory for moons)
MANICURIST LEAD: Cinnamon Bowser

DESIGNER: Reem Acra
ZOYA COLOR: Tasha
MANICURIST LEAD: Cinnamon Bowser

DESIGNER: Marc Jacobs
ZOYA COLOR: Cho and Farah
MANICURIST LEAD: Elisa Ferri

DESIGNER: Bibhu Mohapatra
ZOYA COLOR: Custom Color designed with Bibhu Mohapatra and named by him
(Rekha – red, Zeenat – pewter, Parveen - champagne)
Red color worn on one hand only as an ode to Bibhu’s heritage (his Mother’s look).
Exclusive Media samples were made available backstage.
MANICURIST LEAD: Sunshine Outing
ZOYA CUSTOM COLOR EXPERT: Rebecca Isa

Tuesday, 2/14

DESIGNER: Marc by Marc
ZOYA COLOR: Adel
MANICURIST LEAD: Elisa Ferri

DESIGNER: Fotini
ZOYA COLOR: Jem
MANICURIST LEAD: Cinnamon Bowser

Wednesday, 2/15

DESIGNER: Whitney Eve by Whitney Port
ZOYA COLOR: Zoya Kristen with two coats of Maisie layered over it.
MANICURIST LEAD: Sunshine Outing

DESIGNER: Joanna Mastroianni (dedicated to Zelda Kaplan)
ZOYA COLOR: Freja
MANICURIST LEAD: Cinnamon Bowser

Thursday, 2/16

DESIGNER: Calvin Klein
ZOYA COLOR: Qtica Cuticle Cream only
MANICURIST LEAD: Sunshine Outing

Zoya is the new color of Fashion!
www.zoya.com

Backstage at Rachel Zoe with Lyra Mag and Zoya Nail Polish

 

   Want the Skinny on everything Zoya? Lyra Mag has you covered...

Lyra Mag gives you the low-down on the
NYFW nail look backstage at Rachel Zoe
Fall 2012. With information about the
featured nail polish colors (Zoya Amminah layered over Zoya Avery), new Zoya Nail
Polish Collections and what exactly goes into color creation - they covered all their bases.

Let's not forget that the staff at Lyra Mag
makes it clear they are no strangers to
Zoya Nail Polish...

"It should be noted, Zoya nail polish is incredibly long lasting-we wear it all the time and unlike some other brands that peel off in a day...we only need to touch up the tips here and there. PLUS: Zoya nail polish is free of toluene, formaldehyde, DBP (phthalates) and camphor...a reason that Rachel Zoe herself is such a big fan."

See additional backstage footage and learn more about the inspiration behind Rachel Zoe's Fall - Winter 2012 Collection here. 



Zoya is the new color of Fashion! 
www.zoya.com

Fashion Designer Zang Toi releases official NYFW FW12 video - Zoya!

Zang Toi NYFW Fall 2012 from Zang Toi on Vimeo.

Zoya Nail Polish is proud to have been the official Nail Care Sponsor for the Mercedes Benz Fashion Week FW12 runway show of designer Zang Toi.

Get the Zang Toi ivory moon Zoya manicure look details here!

Zoya is the new color of fashion!
www.zoya.com

NYFW S/S 2012 - Marc by Marc Jacobs and Zoya Nail Polish

Zoya Nail Polish

New York Fashion Week (NYFW) S/S 2012 Show Recap

MONDAY - 9/12
Marc by Marc Jacobs
TIME: 8 PM
VENUE: NYC Armory
MANICURIST: Elisa Ferri for Zoya
COLOR USED: Zoya Nail Polish in Olivia topped by a custom matte top coat

Elisa Ferri is a very talented woman - top notch, celebrity and editorial Manicurist - Body Guard (don't mess with her!) and a Mind Reader it seems... 

 

When given the challenge of creating a unique yet subtle and perfected look for the nails at this season's SS 2012 Marc by Marc Jacobs show she got creative using an existing shade of Zoya Nail Polish in Olivia and topping it with a custom matte top coat (created just for the Marc Jacobs show upon her request) and voila - the "Zoya velvet seashell nail" was created. Marc loved it. 

Proving once again that Marc Jacobs, Elisa Ferri and the color experts at Zoya Nail Polish are a winning trio of fashion, ingenuity and style!

This season's Marc by Marc Jacobs show favored the sporty side of fashion with frocks to bum in the sun, frolic on the beach and just relax in. It was an easy, breezy, beachy Sunshine and Summertime esque Marc by Marc collection and we liked it.

Zoya is available in over 300 long-wearing nail polish colors and treatments featuring a healthy formaldehyde, toluene, dibutyl phthalate (DBP) and camphor free, vegan friendly formula.

Zoya is the new color of fashion!
www.zoya.com

© 2011 - 2012 Art of Beauty Inc. All rights to images and content reserved.

NYFW S/S 2012 - RZ by Rachel Zoe and Zoya Nail Polish

Zoya Nail Polish
New York Fashion Week (NYFW) S/S 2012 Show Recap

MONDAY - 9/12
RZ by Rachel Zoe
TIME: 1 PM
VENUE: RZ by Rachel Zoe NYC Showroom
MANICURIST: Sunshine Outing for Zoya
COLOR USED: Zoya Nail Polish in Amanda

Zoya's relationship with Rachel Zoe can be a bit touchy... as in we can't keep our polished little fingers off her incredible clothing line RZ by Rachel Zoe and she can't keep her hands off our Zoya Nail Polish!

The Spring Summer 2012 RZ by Rachel Zoe Collection was no exception... each piece is a statement and a wardrobe must have all in one. Zoe herself described it as "Brigitte Bardot meets the south of France". An obvious transition from stylist to designer it may not have seemed but surely is. An trendy mix of texture, line and subtle details, along with her signature maxi's and animal inspired pieces, set this new collection apart from a classic while keeping the trends on the wearable side of fashionville. She knows exactly when to stop... and then to start up again... Maybe not to make the biggest fashion news headlines but when it comes to creating fun stylish pieces real women will love (and can afford) she is spot on.

Rachel Zoe's choices in nail color run a similar spectrum from bold and sexy to soft and sensual as well. For this go-a-round RZ called in a variety of nudes and ended up selecting Zoya Nail Polish in Amanda during her final hair and makeup test pre-show with Manicurist Sunshine Outing on behalf of Zoya (She liked it so much that Sunshine was booked to be at the stylish designers NYC digs in the early AM to make sure Rachel's nails would coordinate with those of her models during press interviews). As the images from the presentation demonstrate, Amanda's full coverage, creamy, soft nude nail polish hue with mauve undertones was the perfect color choice to put the spotlight on the stylish RZ woman who is a step ahead of the fashion world at all times.

Zoya is available in over 300 long-wearing nail polish colors and treatments featuring a healthy formaldehyde, toluene, dibutyl phthalate (DBP) and camphor free, vegan friendly formula.

Zoya is the new color of fashion!
www.zoya.com

© 2011 - 2012 Art of Beauty Inc. All rights to images and content reserved.