Peter Som's custom nail colors by Zoya featured on Vogue!

Zoya is in Vogue! 

Well actually on Vogue - a recent US Vogue Daily online that is. Recent coverage of New Yorks Fashion Week led the magazine editors to express glee over the Peter Som gift boxes gracing every seat at the show. 

Each bag contained the Limited Edition (LE) Peter Som Nail Polish custom designed and named by Peter himself! 

The Peter Som team and color experts at Zoya worked for months in advance to create the three custom shades which were available only in the show gift bags and immediately following the show online at zoya.com. The LE velvet boxed trio SOLD OUT in record time and was a huge hit with all who were lucky enough to get their hands on it.

See the entire Vogue article on Zoya's Nail Polish collaboration with Peter Som here.

Zoya is the new color of Fashion!

www.zoya.com

NYFW - FW2012: Peter Som - Zoya Nail Polish

Zoya Nail Polish
New York Fashion Week
Fall / Winter 2012 Collections



Designer: Peter Som
Venue: Milk Studios
Date: Friday February 9, 2012
Time: 10:00 AM



Lead Manicurist: Sunshine Outing
Zoya Color: Peter Som Custom Color by Zoya...

Katherine, Evvie and Audrey.

Something very exciting happened on Friday February 9, 2012 - two powerhouses in the world of fashion design and color design collaborated to create three custom nail polish shades available for a limited time only, while supplies last... Fashion Designer Peter Som created three muse inspired nail polishes with the Zoya custom nail color creative team led by color expert, Rebecca Isa. The end result was a beautiful trio of Limited Edition (LE) Zoya  / Peter Som nail colors featuring a soft, warm pink named Audrey, a smoky evergreen called Evvie and a buildable plum nail gloss answering to Katherine. The nail gloss is unique in that it can be worn sheer as a single coat or built to more intense color with two or three. 

BACKSTAGE INSIDER SECRET: Isa recommends breaking nail protocol by applying it over Zoya Armor Topcoat (rather than base) for an extra shiny nail gloss look!

For the runway, lead manicurist, Sunshine Outing applied Audrey to the fingers and Evvie to the toes.

Purchase the Limited Edition, Zoya / Peter Som Black Box Trio (including all three show shades - Katherine, Evvie and Audrey) while supplies last at ZOYA.COM.


Stylesight


Follow Peter Som and Zoya Nail Polish on Twitter

@Peter_Som and @Zoya_NailPolish

Hashtags: #nyfw, #NYFWnails

Zoya is the new color of Fashion!

www.zoya.com