Zoya Nail Polish in Holly with an accent nail of Zoya Rina!

Zoya Holly with an accent nail of Zoya Holly topped with Rina.

We really love the accent nail trend here at Zoya. In this posting Concrete and Nail Polish creates the look with each of the new Zoya Gems and Jewels Collection colors and even has a great application tip (see below) for applying the bar glitters...
"Rina is a mix of fine green shimmer, small green bar glitter that flashes blue and a bit of small holographic bar glitter. I have always thought that bar glitter was just gross and hairy looking. Rina, however, is really gorgeous. It looks like super sparkly vinyl or astroturf when layered over Holly. So cool! Rina's formula is very nice too. I recommend running your finger along your free edge just to make sure that no bar glitter is hanging off. Just takes a second and made a big difference."
concrete and nailpolish

There are posts for the entire Zoya Holiday Nail Polish collection as well here.

Zoya is the new color of Fashion!

Zoya Gems and Jewels, set to the tune of “I Have a Little Dreidel” - Awesome!

MUST READ BEAUTY BLOG....

Some bloggers just work magic with words... check out this fun new posting on the Zoya Gems and Jewels Holiday Nail Polish collection by the talented Adina at Krasey Beauty!

""We are all well-versed in the songs of Christmas, so why not go with a Chanukah song, instead. Here is Zoya Gems and Jewels, set to the tune of “I Have a Little Dreidel”.""

Krasey Beauty 

First Look: Scrangie unwraps a Zoya Color Box Gift Set

They're here!!!
Get your Zoya Color Boxes today.
Twelve unique Zoya Nail Polish trios to choose from - each custom curated by the Zoya Color Expert and individually boxed and wrapped to make this season of gift giving easier than ever before.
Zoya Color Box Gift Sets - just $24 


Below...
Scrangie - self proclaimed lacquerhead  - opens her first wrapped Zoya Color Box Gift Set and shows it off!

Zoya Nail Polish on La Petite Blog

Zoya Zoya Zoya!

Over 300 gorgeous Zoya Nail Polish colors to choose from and counting...

Le Petite Blog wants them all and is well on her way to getting there!

"Over three hundred colours to choose from? Check. Door-step delivery? Check.  Mon petites, we all know an outfit isn't complete without co-ordinated nails, after all, there is nothing natural about glamour!  From hot corals and baby pinks to essential vampish reds and cherries to holiday party worthy injections of gold and a high-gloss finish gives your nails a thoroughly modern edge. Perfect for teaming with each season's everchanging trends, make sure you're first in line for these gorgeous hauter then haute colors."

Le Petite Blog

Zoya is the new color of Fashion!
www.zoya.com
 

Zoya Cynthia featured in Get Married Magazine

 

Zoya Nail Polish in Cynthia is an editors pick by Get Married Magazine for the Winter Bridal Season.

The unexpected and beautiful are combined in the smoky and something blue nail polish color of Zoya Cynthia. It's a lovely choice for Bridesmaids or maybe even the bolder Bride herself. Bonus... this long-wearing color also transitions easily from the wedding itself to the beach for those rushing off to honeymoon in a romantic warm hide-a-way

Not a blue bride? No problem. Zoya has over 300 shades to choose from. Use our convenient Zoya Color Finder to find your perfect shade.

Vegan friendly, ultra long-wearing, glossy nail lacquers by Zoya are free of harmful industrial chemicals like toluene, camphor, formaldehyde, formaldehyde resins or dibutyl phthalate (DBP) that are known to cause cancer and birth defects.

 

As always, each and every Zoya color is made for women so we name them after women.

Sug. Retail $8.00 per 0.5 fl.oz. bottle (US).

Zoya is the new color of fashion!

www.zoya.com

Zoya Kissy rocks it in the Dec. 2011 People StyleWatch: Glaze Craze

Zoya Nail Polish Glaze Craze!

People StyleWatch is onto the latest trend in nail polish created by the color experts at Zoya this holiday season ... Zoya Bar Glitter Glazes!!! 

Zoya Gems and Jewels, new for the Holiday 2011 season, features three new bar glitter glazes paired with complimentary metallics to really rock it out.

Zoya Kissy, a new pink/red nail polish glaze craze color is a twinkling, sparkling, glittering party hue that works alone as a glaze (Feeling wild? Layer two or three coats for a fun shag metallic nail look) or as a beautiful topper when layered over other shades for your own unique effect. We suggest a coordinating metallic like our new Zoya Izzy as the base to create nails that really pop! 

Looking for the look in another shade? Zoya also has Zoya Twila (blue bar glitter glaze) and Zoya Rina (green bar glitter glaze)... If you can't decide, we understand. That's why we created a box set of all three, the Zoya Gems Trio (shown here)!

Zoya is the new color of fashion!

www.zoya.com

c) 2011-2012 Art of Beauty Inc. All rights reserved.

Marie Claire Italy spotlights Zoya Smoke and Mirrors Nail Polish Collection

Zoya is the new color of fashion! 

The Italian(IT) online edition of Marie Claire Magazine recently featured the lovely Zoya Smoke and Mirrors Collection.

See the entire article in Italian here or the "google" translation of the article below.

Translation of Article...

It is unusual to see communication for an enamel picture of a pregnant woman. In this case the belly is the message that emphasizes the delicacy and safety of the formula glazes Zoya, because they do not contain formaldehyde, toulene and camphor. In addition to highlighting the research of the ingredients, Zoya promises a longer life (in America has won the Beauty for this All Star) and a choice of around 180 shades to match to your skin. We tried the nuances of the Fall Winter 2011/201 Smoke & Mirrors from Maison Mamì in Milan with Valentina Table, makeup artist and image consultant.
The most common errors?There are two. The first is to err on the cutting of cuticles. In fact this will ignite. It is a gesture to make to the professionals. At home, best to stick to push them with the appropriate tool. It is a less aggressive gesture, and the nail will still be aesthetically beautiful and clean, with no risk of damage. The other is that to save time may not apply to the base, which not only facilitate the preparation of the enamel, is also protective. Some formulas contain substances that it would be better not to be absorbed from the nail also can stain.
Three steps for the perfect manicure?A good oil to soften cuticles details associated with the first two, that is a good base and pushing, without cutting, the cuticles.
How do you choose the right color?Now we tend to prefer a glaze on your hands other than his feet, but it is a fad, as it was first worn strictly color counterpart. Only those who wanted to be a bit 'eccentric dared different colors, or rather seemed almost kitsch. As in fashion: the bikini for example, until a few years ago was totally coordinated, but now the two pieces are mixed.
It is important to pair with the tones of your skin?Sure, it's like a dress, some shades enhance their color, others give the opposite effect. For example, the tones (smash) look great on a dove on the skin, as they change and become strong and aggressive on the darkest. In general, a lunar skin tone matches perfectly natural to brown to green. On dark skin is beautiful contrast that create the most vocal tones. The shape must not be underestimated and must be matched to the shape of the hand. For example, now is the time of square nails, but they are only good to those who have long, tapering fingers.
The new aspect in recent years?The arrival of new pallets made to go beyond the usual standards. First though there were already other colors were the same ones required: red, burgundy, natural, or at most black. The fashion of dove has launched a new variety, less traditional choices. Besides, not all dress the same way.

Zoya Nail Polish Color Days - Thanksgiving Weekend Promo Announced

Celebrate the Holiday Season with us...

ZOYA
COLOR DAYS

November 24 - 28, 2011(offer ends 11/28/2011 - 11:59 EST)

November 24 - Thanksgiving
November 25 - Black Friday
November 26 & 27 - Thanksgiving Holiday Weekend
November 28 - Cyber Monday

Shop Online Anytime at www.zoya.com

SPECIAL OFFER*... Color Days Only
FREE Zoya Nail Polish CODE OFFER!

Buy anything* at zoya.com and get a code for a FREE Zoya Nail Polish to use on a future zoya.com purchase. One time use code will be placed into your account after the order ships - code will be valid for 90 days.

SPECIAL BONUS OFFER*... Color Days Only
Zoya Color Box Gift Sets... Buy 3 - Get 1 FREE OFFER!

Purchase three of the new luxury Zoya Color Box Gift Sets ($24 each) and Get One FREE! Offer includes free expedited shipping to make sure your gifts are delivered in time for holiday gift giving!

See all of the new Zoya Color Box Gift Set color combo options here...

SPECIAL OFFERS AVAILABLE NOW!!!
We started the offer a day early - we just love the Holidays
and we didn't want to make you wait for this incredible offer :)

No code required for SPECIAL OFFERS. Valid on purchases* made between
11/24 and 11/28/2011 (11:59 PM EST).

Zoya Color Box Gift Sets always feature free shipping - even if you only buy one.

Zoya is the new color of fashion!

Over 300 toxin free, vegan friendly colors and treatments to choose from.

Online shopping 24 hours a day!!! www.zoya.com

*Excludes Zoya Color Spoons. Continental US only. Not valid in conjunction
with other discounts or offers. Restrictions apply - See zoya.com for details.

Project Runway inspired Nail Art using Zoya featured on Stylist

Congratulations are due to Cristina at one of our favorite nail polish blogs, Let Them Have Polish. 

Cristina's Mondo Guerra (Project Runway alum) Inspired Nail Art was recently featured on the Stylist and she used Zoya Nail Polish in Raven to make it happen!

Zoya is the new color of Fashion! 

Find Zoya Nail Polish in Raven and over 300 other, long-wearing toxin free* shades and treatments on zoya.com

$8.00 (US)

* Zoya Nail Polish and Treatments are vegan friendly and completely free of formaldehyde, toluene, dibutyl phthalate (DBP) and camphor.

See Zoya in the Lucky Magazine: Nov 2011 Jewelry Guide

A  Royal Blue Manicure...

We found a beautiful Heirloom Jewelry Guide feature (page 136) in the November Issue of Lucky... upon reading the credits our hearts filled with glee to find our beautiful color mentioned in the nail credit. Thanks to editorial manicurist Naja Green.

Choose Zoya Nail Polish in Ibiza, Indigo or Cynthia to recreate this stunning blue nail polish look yourself.

Zoya is the new color of Fashion!
www.zoya.com

Bloggers are feeling the Zoya Feel Nail Polish Collection

Feel the color... 

Feel the beautiful full-coverage winter neutral creams of the Zoya Feel Collection!

HauteLacquer, Rainbows and Sparkles and The PolishAholic all have lovely Zoya Feel Collection swatches to help you decide exactly which one is your new neutral.

__  __  __

"Overall, all the polishes had great application and were easy to work with. Kennedy was the only one I struggled with and had to use three coats to cover bald spots. These are all very wearable and would be great for the workplace and perfect for Winter! Leave it to Zoya to make neutral creams so unique. These all look really great with darker skin tones like my own; so if you were hesitating to buy these before...don't! A few of my favorites were Kristen, Megan and Avery."

HauteLacquer

__  __  __

"Overall, this collection is a winner for me. So simple, yet so sophisticated... and shades to flatter all! All of the polishes had great formulas and were completely opaque in 2 coats across the board."

Rainbows and Sparkles

__  __  __

The PolishAholic has a wonderful set of fresh Feel Collection swatches to enjoy.

"Kristen is a pale blue grey. I love this one, it's such a gorgeous shade. I've been waring it for a couple days ... Out of everything in this collection I have a feeling I will be grabbing for this one the most."

The PolishAholic

Elle Magazine names best winter colors including Zoya Nail Polish in Gia

Elle Magazine names best winter colors and includes Zoya Nail Polish in Gia as it's pick for Hollywood Red!

...and a positive nod is given by the editor to the exclusive toxin free Zoya Nail Polish* formula.

Zoya Gia and all of the incredible Zoya Red Nail Polish choices are available on zoya.com.

$8.00 (US)

* Vegan Friendly, Zoya Nail Polish and Treatments are completely free of formaldehyde, toluene, dibutyl phthalate (DBP) and camphor.

New Holiday Item: Zoya Color Box Gift Sets

Introducing

NEW - ZOYA COLOR BOXES

This beautifully packaged, deluxe gift item is arriving just in time for the Holiday season. All you have to do is order one (or two or three)!

The Perfect Gift!

The NEW Zoya Color Box Gift Sets arrive in a crushed velvet collectors box with three pre-selected Top Selling Zoya Nail Polish* Shades (0.5 oz -  full size bottles).  Each box comes individually packaged in a black glossy gift box which is then individually wrapped in custom "Zoya" tissue paper.  The Color Box Gift Sets make the perfect gift for friends, family, co-workers, teachers or just as a personal treat.

Our Color Expert has personally selected twelve Zoya Color Box gift trios for you to choose from. Each trio features three proven, best-selling shades from classic reds to beautiful beiges to soft grays to spectacular sparkles – they are all there – beautifully packaged and ready to celebrate the season!

Every Zoya Color Box Gift Set qualifies for FREE EXPEDITED SHIPPING to make sure your gift arrives in time for the holidays.

$24.00 (US)

BONUS: Free Shipping on all
Zoya Color Boxes.

AVAILABLE: 11/22/2011

Exclusively on zoya.com

See the video here!

NEW: Want to send this as a gift? Use the "Gift Option" at checkout and we will remove all price information from the order and let you type a message to that special someone.

* Vegan Friendly, Zoya Nail Polish and Treatments are completely free of formaldehyde, toluene, dibutyl phthalate (DBP) and camphor.

Style United names Zoya Nail Polish in Sally as a top Fall pick!

Nude, Natural and Neutral Nail Polish colors are so right now!

Beauty expert Nuy Cho, of StyleUnited, has selected her favorite shades for Fall 2011 - See her pick, Zoya Nail Polish in Sally on Zoya.com. This ultra fashionable, semi sheer shade was also been used on runway models by top manicurist Jin Soon Choi during many New York Fashion Week shows.

If you are in the market for color with full-coverage, check out the new winter cream neutrals of the Zoya Feel Collection or the nudes of the Zoya Touch Collection. Both provide highly pigmented, long-wearing color in the always popular, award winning, Zoya formula*

Zoya is the new color of Fashion!

Available on www.zoya.com

$8.00 per bottle (US)

* All Zoya Nail Polishes and Treatments feature the exclusive formaldehyde, toluene, dibutyl phthalate and camphor free vegan friendly formulation.

First Look: Zoya Feel Collection - Kendal

The new "must have" full coverage, neutral winter creams from the Zoya Feel Collection are almost here...

Here's your first look at Zoya Nail Polish in Kendal.

Available November 15, 2011

Zoya is the new color of Fashion!

www.zoya.com

First Look: Zoya Feel Collection - Megan

The new "must have" full coverage, neutral winter creams from the Zoya Feel Collection are almost here...

Here's your first look at Zoya Nail Polish in Carey.

Available November 15, 2011

Zoya is the new color of Fashion!

www.zoya.com

First Look: Zoya Feel Collection - Carey

The new "must have" full coverage, neutral winter creams from the Zoya Feel Collection are almost here...

Here's your first look at Zoya Nail Polish in Carey.

Available November 15, 2011

Zoya is the new color of Fashion!

www.zoya.com

First Look: Zoya Feel Collection - Kristen

The new "must have" full coverage, neutral winter creams from the Zoya Feel Collection are almost here...

Here's your first look at Zoya Nail Polish in Kristen.

Available November 15, 2011

Zoya is the new color of Fashion!

www.zoya.com

Zoya Nail Polish wins Organic Beauty Award!

Organic  Beauty Award Winner - 2011

Best Eco-Friendly Nail Polish – Zoya ($8)

(shown - Zoya Kissy)

- - - 

We’re so excited to announce our first ever Organic Beauty Talk Award Winners in the categories of Skincare, Makeup, Body, Hair, Men, Children, Fashion, Home, and Pets since we launched in May 2011. At Organic Beauty Talk, we’re passionate about you knowing what’s in your products, caring what goes on your skin, and connecting you with brands that have the best organic, natural, vegan, and eco-friendly choices. This translates into us researching and trying hundreds of products throughout the year that are sent to us from around the world. Since we only review what we consider “best” or high performing products, our awards process was tough. But even amongst all of the great products that we get to experience, there were those that rose to the top and stood out amongst the rest. We feel fortunate and appreciative to work with some of the greatest organic, natural, vegan, and eco-friendly brands out there and are grateful for the opportunity to be entrusted with their products. Here’s our list of the best of the best. You’ll find some categories listed by individual products and some as a whole product line. You’ll also find a variety of price points (without sacrificing performance) as we stand by the belief that going organic and natural doesn’t have to mean breaking the bank (and we should know because we’ve done it for over 10 years).  We say thank you to all of the brands that we work with throughout the year for making such great sustainable products and of course, a great big CONGRATULATIONS to our 2011 Organic Beauty Talk Award Winners!

Organic Beauty  

Zoya is the new color of Fashion!

www.zoya.com

Haute Fall Nail Polish Look: The Smoky Nail by Zoya

The Smoky Nail by Zoya Nail Polish

Zoya Nail Polish asks...
"Why should eyes get to have all the fun?" 

 

Bring the smoky look to your nails with Zoya Nail Polish. The Fall 2011 Zoya Smoke and Mirrors collections have the rich, full coverage colors you crave right now.

Not sure about a color? Try a Zoya Color Spoon or check out beauty blogger swatches - Zoya Smoke swatches here and Zoya Mirrors swatches here.

All in the professional, long-wearing, toxin free, exclusive Zoya Nail Polish formula. See the entire Smoke and Mirrors collection online at zoya.com.

ZOYA.COM SHOPPING BONUS: 

Free Shipping on all orders over $55.

Free Gifts on orders over $30, $50, $100. 

GET SOCIAL WITH ZOYA NAIL POLISH:
Make sure to Like our Zoya Facebook Page to join in on the beauty conversations or follow our Zoya Nail Polish Twitter Page (@Zoya_NailPolish) for interesting Zoya #nailpolish tidbits, beauty and fashion fun. 

Zoya is the new color of Fashion!

www.zoya.com

UK Sunday Mirror Beauty Awards Zoya Nail Polish!

Another Beauty Award for Zoya Nail Polish!!!

What an honor... Zoya Professional Nail Varnish (Zoya Nail Polish) was given the top honor for "Best Premium Varnish" in the Long Lasting Nail Varnish Category in the Celebs On Sunday Beauty Awards 2011.

The UK Mirror - Celebs On Sunday's Beauty Awards 2011 conducted the annual consumer test with thousands of women to find the ultimate products to stock your bathroom cabinet wisely. The awards are truly based on the consumer with no editorial or advertising influence considered.

"Normally polish comes off in four or five days, especially with all the washing up I do. This one lasted nine days. It's lovely, bright and shiny and people commented on how much they loved the colour (it was a pink call Whitney)"

Nicola Twigg, 25, London

Zoya is the new color of Fashion!

www.zoya.com

In the UK, find Zoya Nail Polish and Treatments at The Nailcare Club...

www.zoyapolish.co.uk

Zoya Nail Polish in November 2011 Birchbox

Nifty, Nifty - Get Gifty!!!

The Zoya Nail Polish Gems and Jewels collection and select other colors (including Zoya Sooki) takes center stage in the latest deluxe sampling from Birchbox for November 2011. 

Video Link Credit - VanillaBabyPink

If you are a Birchbox Subscriber, keep an eye out for your special delivery this week.

Video Link Credit - LG325

Video Link Credit - thesassiwench

"The standout item in this months Birchbox is undoubtedly the Zoya nail polish in Sooki..."
Sassiwench 

Not a member? No worries, all of the Zoya Gems and Jewels colors sampled in this month's box are available in full size bottles on www.zoya.com.

Holiday Nail Polish: more Zoya Gems and Jewels Blogger Reviews

"Each Jewel shade (Zoya Izzy, Noel, Holly) is coordinated with a Gem shade (Zoya Kissy, Twila, Rina) for instant holiday glitz.  Mix them up for a nice pop of color." 
Blushing Noir

"The (Zoya Gems and Jewels) glitters glazes are packed with shimmering microglitter and sparse bar glitter for highlights. The great thing about the glazes is that they can be layered over a basecoat or on top of each other to create different looks. "
Enamel Girl 

"What a gorgeous shade of blue (Zoya Twila)! The first thing that comes to mind is Christmas Tree ornaments in blue. Holding the ornaments and letting them catch the light sets off the Christmas mood. Well for me anyways."The Nail Goddess

Find all of the gorgeous new color of the Zoya Gems and Jewels Holiday Nail Polish collection at zoya.com!

Zoya Nail Polish on the run and looking great!

Zoya cares about being healthy, after all ,we were the first to remove potentially harmful ingredients like formaldehyde, toluene, dibutyl phthalate and camphor from our nail polishes and treatments... which is exactly why we are so happy to be included in the Women's Running Magazine Holiday Gift Guide.

Colors shown: Marina, Anja and Dree from the Zoya Smoke and Mirrors Collections.

Get fit, get healthy, get stylish, get Zoya!

Zoya is the new color of fashion!
www.zoya.com